SMCT-05: Two Innocents Engulfed by the Podcast Tent

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Nancy White and Zack, the “real wood” flooring guy.

Back in the tent! We were busy getting our photos done…. and working on puns.

Nancy White is talking about her book, she loves talking about how communities form online. Technology stewards. Fascinating, funny woman. Smart to boot!

We loved to talk about connecting and community.

Zack does marketing for European Floors. We loved him! He made us realize how much we have to learn from others and how much others learn from us. Open mindedness rules!

Nancy and Zack were brought together because they were in the vicinity of the tent… kinda like a venus fly trap the podcast tent was! Kim still loves this chat in the tent – she learned so much from both of these two folks.

Oh… line of the day. More Bacon! Less Liver!

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SMCT-04: Get into Now…. NOW

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More tent time at Social Media Camp Victoria 2011! This time we have the pleasure of talking to Jay Baer.

Jay is the co-author of “The Now Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social.  He also has lots written on him on Wikipedia… you know you are someone when you have a Wikipedia page!

One thing Wikipedia does not have is Jay’s REAL NAME. We are such super sleuths, that we got it out of him. Well, not really, he just told us.

We talked to Jay about his love of Canada… and his desire to move to Vancouver Island. He talks about our great qualities. He made us feel great about where we live!

We talked about Jay’s book – and he talks about the publishing industry. He tells a great story about Kindle and his book.

We talk about marketing, customer service, social media (it is a job now – but needs to be a skill!). Lots of changes have happened in the past – talked about the future and some things that will happen. Exciting times ahead!

ROI, Metrics, crisis management, content and case studies are all covered in the podcast and in Jay’s (and Amber Naslund’s) new book.

Bacon tips from Jay…. he tells us how to do CRISPY BACON. Legit he says too!

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SMCT-03: Getting your Social Media Hooting with Kemp

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The Podcast tent continues! Kim and Bob talk with Hootsuite’s Kemp Edmonds. We learn a lot of stuff about the organisation and how well it is doing from him and we also talk about BACON the ongoing subtopic in the Podcast tent today!

Here is a sad truth about Kim… she sings this song when she does Hootsuite on her computer. Maybe we should ask the gang down at Hootsuite to make us a special sweet-tooth application to make it even more useful for poor Kim and her sugar needs.

Kemp, is based in Vancouver. Has taught Social Media at BCIT, now works with Hootsuite and is just a great guy. It was a treat for us to chat with him. Learn about all the things Hootsuite brings to the users. Learn more about the free-mium model that Hootsuite recently adopted. One of the great benefits of Hootsuite is that it grows with you and your needs.

We also appreciate Kemp’s wry sense of humour and his work ethic. Nice that those go hand in hand. We admire that in a person.

Bacon is certainly the theme in the tent this day. It makes people happy. Interesting how strips of pig will do that to a person.

Some of us cannot eat bacon… Doctor’s orders. But, we can wear it.

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SMCT-02: Talking Social Soap and Spicy Content

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Hot times in the tent at SMCV11.

In the hot seats are Valerie Lamirande aka @haidasoapgirl and Ronnice Krug aka @Caribbeancabana. Both ladies made the road trip from the Comox Valley to come to the conference.

 

We creep Bob out talking about peri-menopause. Just love doing that to Bob.

Valerie (on the right) is Kim’s official soap supplier. We get the back story of Valerie’s soaps. Haida Gwaii stories through soap. History, depth and more in a hygiene project. Beautiful items to see and to smell. Too bad there is no smell for this podcast. Valerie tells us more about her soaps…. oil and water and making it mix.

Ronnice (on the left)  talks about Caribbean food – her partner Wain, is a chef/owner of Caribbean Cabana. Amazing food, Wain is gorgeous and they work hard to engage locally and across the Island with their Social Media needs.

We talk JERK. The food, not the creeps. Road trip worthy jerk in Courtney.

Go do the fossil tour in Courtney – then go try the restaurant. A great day to be had.

The ladies also tell us if they like Twitter or Facebook – what did they choose?

Check out these plush Bacon Toys.

Bob brings up the topic of BACON! It started the bacon talk for the day.

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SMCT-01: Social Media Camp Tent and Laura Barnes

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Social Media Camp Victoria 2011 was super fun. Bob and Kim learn some great things from a variety of people at the conference. These people will now forever be know as Social Media Campers.

The reason for campers? Well, Bob and Kim thought they should put the CAMP in Social Media Camp, so they gathered a tent, a tree, marshmallows, toilet paper, wood, podcast equipment and tea, and created the Podcast Tent.

It was a very popular spot and we had the chance to connect with multitudes of interesting folks. It was a treat for us! This is the first of many podcasts we did on the first weekend of June.

We were also delighted we were placed near the washrooms and the green room. This meant we had ready access to tea at all times. Tea is happiness in a cup, did you know that? As we drank so much tea, the location of the washroom was ideal for us. The green room was so close, but we needed to know why it was called a “green room”. Here is the source of all knowledge, Wikipedia. Wiser than the Wizard of Oz, this site has the info. Learn about Green Rooms here – http://www.ask.com/wiki/Green_room.

Our first guest is Laura Barnes. She owns two Serious Coffee locations on Vancouver Island. http://www.seriouscoffee.com/. They do coffee, tea and Kim’s favourite, French Sodas. Laura tells us how they engage with customers for all 26 Serious Coffee locations on Vancouver Island. Their “Tall, Dark and Have Some” campaign rocked Facebook and Twitter. She loved how the public got involved. We learn more about the company and all that they do. Laura talks about how she became the Social Media person for the company.

Bricks and mortar companies can use social media in great ways. Laura Barnes is someone to learn from. We were lucky to have connected with her. We loved it and eager to hear more from her!

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SH027 – Kim and Her Stones

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Don’t worry Kimberly your wallet won’t feel a thing…

Gotta Share… video of the week.

Can we make money doing Youtube videos? Bob gives us some ideas of it. Also, we talk about Apps. Is it too late to do apps? Niche apps are hot! Here are a couple Kim is doing PR for…

Start planning your summer adventures with the new Vancouver Island Exploration Guide travel app. Save on time (and gas money) by downloading this handy guide ($2.99) to your iPhone, iPad or iPod Touch from the iTunes App Store.  Created by Jamie Moore.

This application has everything to be of help from those just beginning to cook and those that have been cooking for years. There is a wheel with over 250 ingredients that can be converted from cups and tablespoons, to grams, ounces, milliliters, whatever you need.  Created by Sue Guest.

Will it blend? Fun and shows us some fun videos using a heavy duty blender, Blendtec.

Are you likeable…

Meetups with Matt… using tools for SM and cool guest speakers.

Bob has the love for Hugh Culver now! He is our new Guru. Practical advice, without talking down to people.


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SH026-Is It Wednesday Already!

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Check out more of this guys cartoons here.

Kim just updated her CV/Resume. It was odd, cool and beneficial to do. Have you done yours? What makes a good resume in this day and age?

Does your marketing suck? What do people want to learn. Bob talks about what he can cover. We think we should really talk about branding encouraging people to GET OUT THERE! Make the relationships.

10 second elevator speech.

Went all old school – 45s! What was your first 45?

Ok. What does your CV look like? Kim and Bob gives you their different ways to make an impact. Lots of ideas out there. Ours may get you on your path for a rockstar CV.

Kim resume May 2011
BobGarlick-2P_CV

What is SEO, SEM and more. Is is bull-hockey?
Bob explains the acronyms… he is much smarter than Kim in this stuff. What is the ROI (another acronym – woohoo) for people using SEO.

Kim needs a PHO broth recipe… please… please… please.

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SH025 – There Be Pirates in De Podcast

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New ideas for business and non-profit organisations. It is a great way to get business to work together and make an impact.

There are a bit of talk on group deals… we like them.

Kim has been on a webinar kick. Yesterday was to at the same time. Hugh Culver and Angela Crocker. Two different talks – both interesting. Getting off email webinar by Hugh. Angela is talking about Social media for personal and business.

Time management talk – lots of tip. Hugh Culver has Kim motivated! We talk lots about how to emails and how to make it work for you.

Fun time management tools to use… www.e.ggtimer.com and www.Rescuetime.com.
Do not procrastinate is our tip of the day.

Is Social Media making marketers lazy? Bob has the link… interesting stuff.

Census forms… did you get yours? We talk elections, hockey and weddings… ok, just a little bit.

Affiliate marketing – what the heck is it? We talk about it… and try to make sense of it.

Geoff Clay of Revstar is Kim’s guru on affiliate marketing. He is BIG time! He has some great things coming up to teach people about this service – how it works etc! Kim will let you know what is coming up.

We need recipes for energy cookie for hikers. Bob is in the need of a recipe. Helppppppp.

Things that make us sad. The passing of Derek K Miller. His words touched us all. Goodbye sir.

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Join Us Online or Live

If you would be interested in participating in one of our podcasts please sign up to our Social Media Camp Podcast!

Here is the calendar showing when we will be recording shows. If you would like to book a 10, 20 or 45 minute interview with us please contact Kimberly through this e-mail address and book a date and time. GarlickPlumCamp@gmail.com

Looking forward to hearing from you.

Bookings your interview time now!

First come first booked policy in effect

Are there any subjects you would like us to cover? Drop us an e-mail with your suggestions.

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SH024 – Shout it From the Rooftop or Keep It Quiet

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May the force be with you. First show for May. Please let the weather improve!

Talking about Social Media Camp. Woohoo. We are very excited about the event. Hope you can join us.  Discount code is MAVENS. Use it to save some cashola!

Love the value of podcasts, blogs, videos etc. What is the ROI (hate that word).

Wings! Wings! Wings! Where are the best? Check out this site and see for yourself.

Royal wedding watch is on to. Kim is totally into this. Hats, pinkies and more. We end up talking about booze and Kim’s age.

Bob and I are not hockey fans. Not on the band wagon. Loved seeing the hockey fans celebrating on social media though.

Angela Crocker does a blog post about Social Media and politics – here it is. Quite interesting. Here is a great article that illustrates the difference between features and benefits… Secret ingredients.

What is your secret… do you shout it from the roof top or keep it quiet! Love what Urs at strandsvancouver does with bringing people in to teach about hair! Classes are interesting, engaging and he shares secrets… but builds loyalty.

Crisis communications is another big topic we dive into. What do you think about these points?

Posted in Bob Garlick, Food and Fun, Kimberly Plumley, Marketing Advice, PR Advice, Social Media | 4 Comments